Convenience

Convenience

Discover how a growing demand for convenience and speed is driving a new wave of innovation, where every consumer interaction is redesigned to be simpler, more immediate, and frictionless.

Discover how a growing demand for convenience and speed is driving a new wave of innovation, where every consumer interaction is redesigned to be simpler, more immediate, and frictionless.

PARTNERS IN THE TERRITORY

  • Logo Carrefour
    Logo Carrefour
  • Logo Carrefour
    Logo Carrefour

SUMMARY

SUMMARY

An introduction to the territory

In a context where time has become one of the scarcest resources, the Convenience territory responds to a growing market demand: products and services that simplify life, reduce friction, and offer immediacy without sacrificing quality. The rise of quick commerce, on-demand solutions, flexible subscriptions, and frictionless shopping experiences reflect a consumer who values both the optimization of their time and the personalization of the experience.

This trend has been accelerated by changes in consumption habits post-pandemic, the digitalization of services, and the growing expectation that convenience is an intrinsic part of any value proposition.

Why we chose this territory in Byld

01

A perceived value that makes a difference

Convenience has become a deciding factor for today's consumer. Models that simplify life, reduce friction, and offer immediacy generate a high perceived value, becoming a key competitive advantage for any proposal.


02

A potential for large-scale scalability

The rise of on-demand services, subscriptions, and frictionless shopping experiences paves the way for operational models that can grow quickly and adapt to different markets. Convenience not only addresses a need, it also enables businesses with great expansion potential.

03

A complete redesign of the experience

Working on the territory of convenience is not just about adding speed or accessibility: it is to rethink every interaction from start to finish. This involves transforming operations, logistics, user experience, and technology to build fluid, consistent, and sustainable proposals over time.

OUR EXPERIENCE

Why we are experts

Our experience in Convenience has been consolidated through projects that address comfort from multiple angles and sectors. From Food in the Box, where we transform an aspirational model into a practical solution for everyday life, to Nesty with Sanitas or BTN with Caser, we have explored how convenience can generate real value in food, retail, subscriptions, and embedded services. At Byld, we not only understand the theory behind this trend, but we also put it into practice by designing and scaling projects that simplify users' lives and strengthen companies.

OUR EXPERTS IN THE TERRITORY

"Life is short, enjoy the journey"

Adrián Heredia

CEO & Founder

"Life is short, enjoy the journey"

Adrián Heredia

CEO & Founder

"Life is short, enjoy the journey"

Adrián Heredia

CEO & Founder

"Sometimes there are happy endings. In the meantime, let's enjoy the journey. There is still much to reach wherever we are going."

Javier Marín

Partner & Head of Growth and Business Development

"Sometimes there are happy endings. In the meantime, let's enjoy the journey. There is still much to reach wherever we are going."

Javier Marín

Partner & Head of Growth and Business Development

"Sometimes there are happy endings. In the meantime, let's enjoy the journey. There is still much to reach wherever we are going."

Javier Marín

Partner & Head of Growth and Business Development

“Always in Beta”

Julia de Pedro

Partner & Head of Building & Strategy

“Always in Beta”

Julia de Pedro

Partner & Head of Building & Strategy

“Always in Beta”

Julia de Pedro

Partner & Head of Building & Strategy

"Experience is what you get when you don't get what you want"

Eduardo Liviano

Building Manager

"Experience is what you get when you don't get what you want"

Eduardo Liviano

Building Manager

"Experience is what you get when you don't get what you want"

Eduardo Liviano

Building Manager

"Life is short, enjoy the journey"

Adrián Heredia

CEO & Founder

"Sometimes there are happy endings. In the meantime, let's enjoy the journey. There is still much to reach wherever we are going."

Javier Marín

Partner & Head of Growth and Business Development

“Always in Beta”

Julia de Pedro

Partner & Head of Building & Strategy

"Life is short, enjoy the journey"

Adrián Heredia

CEO & Founder

"Sometimes there are happy endings. In the meantime, let's enjoy the journey. There is still much to reach wherever we are going."

Javier Marín

Partner & Head of Growth and Business Development

“Always in Beta”

Julia de Pedro

Partner & Head of Building & Strategy

"Experience is what you get when you don't get what you want"

Eduardo Liviano

Building Manager

"I am not afraid to face new challenges, feeling uncomfortable is my comfort zone!"

Gema de Marcos

Building Manager

Shall we create the next big idea together?

Shall we create the next big idea together?

Shall we create the next big idea together?

Shall we create the next big idea together?

Shall we create the next big idea together?